The Hidden Economy Behind License Plates

There are thousands of license plate designs available in the US, ranging from a Snoopy charity plate to one that tells everyone you’re a Texan scuba diver. While many of them are used to showcase an affiliation with a profession or institution, others are used to raise money for charity, and the most successful ones have raised millions over the years. At the same time, “vanity plates” have built markets worth hundreds of millions of dollars. While some of these license plates can be used for good, most of them — in Florida and various states across the US — are made for pennies on the dollar by low-paid prison labor. Subscribe to The Hustle: 🔗 https://clickhubspot.com/vu3l Get the 5-minute newsletter keeping 2M+ innovators in the loop 🔗 https://clickhubspot.com/3kln About HubSpot: HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers. #TheHustle #HubSpot