Why Newsletters Can Be Worth Millions of Dollars | The Hustle

Get the 5-minute newsletter keeping 2M+ innovators in the loop: https://thehustle.co/ Newsletters can be big business. In October 2020, Insider Inc. bought a majority stake in the ‘Morning Brew’ newsletter for a reported $75M. And it started a trend. In the months after, Newsette announced they had over $6M in annual revenue. More newsletters, like MilkRoad, Ladders, and ThePeak, all exited. So how is a list of emails worth millions of dollars? And why are companies paying so much to buy them? To see Caya's attempt at building a newsletter from scratch using ChatGPT, check out each episode here: - Episode 1: Can You Make Money with a ChatGPT Newsletter https://youtu.be/919dJ0y0L5Y - Episode 2: How I Make a Daily Newsletter with ChatGPT https://youtu.be/hMfn1HcAU78 - Episode 3: How NOT to Grow a Newsletter Using ChatGPT https://youtu.be/L-Zr2K5x5kg