The Ice Cream Cone Monopoly You Never Knew Existed | Unknown Empires | The Hustle

Get the 5-minute newsletter keeping 2M+ innovators in the loop: https://thehustle.co/ Every summer, ice cream shops nationwide stock up on cones. Whether it's cake, sugar, or waffle, nearly 70% of the cones sold in US stores come from one company. What started 100 years ago as a small shop with just one hand-powered oven has become an empire. Today, Joy Baking Group churns out 10m cones per day. So how did Joy Cone come out on top? And what does the family of the inventor of the first original ice cream cone think about it? To learn more about Joy Baking Group, visit: https://www.facebook.com/JoyConeCo https://www.instagram.com/joyconeco