Movie Theaters Are Getting A Makeover
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Get the 5-minute newsletter keeping 2M+ innovators in the loop: https://thehustle.co/ We can see any movie we want from the comfort of our own couch. So why bother to see one in theaters? Movie theaters have been grappling with this question, and their solutions sound way better than overpriced popcorn. Theaters nationwide are replacing screens with experiences, like arcades and bars, or adding themed, immersive elements to their showings. They might even feature *gasp* actual food.