The Billion-Dollar Holiday Card Economy, Explained
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Get the 5-minute newsletter keeping 2M+ innovators in the loop: https://thehustle.co/ Since the first holiday card was sent back in 1843, the greeting card industry has exploded. Today, it's worth $6.9B in the US. And according to Hallmark, we send 1B+ Christmas cards every year, which may sound like a lot, but it’s actually 1B fewer than we sent a few decades ago. So why are we cutting back? It's not only because sending cards is expensive... watch our long-form video on The Billion-Dollar Holiday Card Economy to learn more: https://youtu.be/fjZ-G54xdFg.