The Hidden Industry Inside Your Washing Machine

November 19th, 2025· 21K views· 0:52
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The Hustle

In 2025, France started requiring every washing machine sold to include a microfiber filter by law, creating a billion-dollar sustainability industry almost overnight. What began as niche research from startups like Matter, PlanetCare, and CLEANR is now mandatory technology. Subscribe to The Hustle: 🔗 https://clickhubspot.com/vu3l Get the 5-minute newsletter keeping 2M+ innovators in the loop 🔗 https://clickhubspot.com/3kln About HubSpot: HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers. #TheHustle #HubSpot